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September 2016

Portland Creative Conference | Fri | 9-23-16 | Save 20% with discount code: IABC

September 23, 2016 @ 8:00 am - 5:00 pm
Gerding Theater at the Armory, Pearl District,
Portland, OR United States
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Join other Creative Industries professionals for a day of exploring and celebrating the creative process, inspiration, and imagination at the Portland Creative Conference on Friday, September 23rd at the Gerding Theater at the Armory. NOTE: This is a non-profit event and proceeds go to support K-12 arts education programs in Oregon. Early Bird Price: $99 (Expired September 9th) IABC is offering a 20% discount off the early bird registration price of just $99 when you use promotion code IABC. Speakers include*: Robert Brunner…

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October 2016

October is IABC Member Month

October 1, 2016 @ 8:00 am - October 31, 2016 @ 12:00 am

Join IABC or reinstate your membership during October and we’ll give you 10% off international dues AND waive the US $40 application fee. You’ll also be entered to win one of two US $500 Amazon gift cards, exclusively for new and reinstating members.  Why should you join IABC? Check out the many reasons here.

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November 2016

Facebook Ads with Five Mill’s Susan Wenograd

November 8, 2016 @ 5:00 pm - 7:00 pm
Bridgeport BrewPub’s Heritage Room,
1313 NW Marshall Street
Portland, OR 97209 United States
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This session will cover everything you've always wanted to know in order to get better at Facebook ads. How big should an ad set be? How can you leverage warm audiences? Do the different creative types matter? Learn how to use the powerful tools Facebook provides to find the audience you want, and deliver the message they'll love. Date: 08 Nov 2016 Time: 5:00 pm to 7:00 pm. (Presentation starts at 5:30 pm.) Location: BridgePort BrewPub, 1313 NW Marshall Street…

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A Communicator’s Guide to Senior Management

November 16, 2016 @ 11:30 am - 1:00 pm
University Club of Portland,
1225 SW Sixth Avenue
Portland, 97204 United States
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Secrets of Success from the C-Suite Join us at our next IABC lunch to hear Wells Fargo Oregon Regional President Tracy Curtis share her insights on strategies that can help corporate communicators succeed with upper management. Tracy will draw from her 28-year career at the multi-national financial services company where she began as a teller and worked her way up to the c-suite. She’ll discuss: Using your communication skills to win the respect of senior management The most important elements to…

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December 2016

December 2016 – SEMpdx Holiday Networking Party

December 6, 2016 @ 5:30 pm - 9:00 pm
Spirit of 77,
500 NE Martin Luther King Jr Blvd
Portland, OR 97232 United States
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SEMpdx Joins Forces with Local Organizations for a Holiday Party! Join SEMpdx and our local partners IABC, pdxMindShare, Mac’s List, OEN, and AMA after work on Tuesday, December 6, 2016 to celebrate the holiday season by eating, drinking, and partaking in good conversation. Light appetizers will be provided. There will be a no-host bar.

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February 2017

Leverage Video to Rev Up Your Marketing in 2017 | February 23

February 23 @ 11:30 am - 1:00 pm
University Club of Portland,
1225 SW Sixth Avenue
Portland, 97204 United States
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Kent Lewis shares strategies and tactics that get results at our February IABC lunch event. Digital video had a big year in 2016, with significant increases in advertising spend, new features (Instagram Stories, Facebook Live) and new products (360 video, drones) taking hold. Compound that with the fact that YouTube is the second largest search engine that converts customers more effectively than any other social platform, according to research. As such, it is imperative for marketers and brands to create compelling…

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April 2017

Time for Communicators to Deviate from the Status Quo | April 12

April 12 @ 11:30 am - 1:00 pm
University Club of Portland,
1225 SW Sixth Avenue
Portland, 97204 United States
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Are communicators navigating the upheaval in today’s world with a sense of a urgency and purpose? The velocity of change in today’s world can be unnerving. Cars that drive themselves. Bursts of 140-character missives that impact the Presidential election. A startup trying to invent the perfect no-meat hamburger, thanks to $182M in venture capital (not a typo). As Dennis Hopper once said: “It’s nutty out there.” As communicators, we feel the change. Employees expect, no make that demand, transparency in communications.…

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June 2017

IABC World Conference | Global Business: Lead Communication—Make Real Impact

June 11 @ 8:00 am - July 14 @ 5:00 pm

Registration for the 2017 IABC World Conference, 11–14 June 2017 in Washington D.C., is now open. If you register for the super-saver rate by 31 December you can save over US$400 compared to the full price. And if you become an IABC member at the same time, you can save over US$800 compared to the full price for a non-member! Just follow the prompts during the online registration to make that happen. Register early to join your peers from around the world to learn,…

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July 2017

Get Clicked, Read, Shared & Liked in Portland | July 27-28, 2017

July 27 @ 8:00 am - July 28 @ 5:00 pm
Billy Frank Jr. Conference Center Ecotrust, The Natural Capital Center,
721 NW 9th Ave #200
Portland, OR 97209 United States
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In an era of constant digital distraction, how do we reach readers online? Learn to write webpages, blog posts and social media messages that reach readers online in this digital-writing workshop. You’ll learn techniques for overcoming the obstacles of reading on the screen to get the word out on the web, in social media and via content marketing. Don't miss this opportunity to learn with veteran writer and trainer Ann Wylie! Fee: $895-$1,795 Early access and group discounts available! IABCOC members…

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November 2017
$30 - $35

Oh, So Sweet: Kyra Bussanich cooks up a potent marketing strategy

November 8 @ 11:30 am - 1:00 pm
University Club of Portland,
1225 SW 6th Ave
Portland, OR 97204 United States
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kyra

She’s a pastry chef and entrepreneur who doesn't spend any money on paid advertising, but gets a ton of business from referrals, word-of-mouth marketing, and a strong online presence. Join us for lunch on November 8 to learn how Kyra Bussanich utilizes a variety of communications channels that include social media, podcast participation, and TV appearances as part of building brand equity, which all drive awareness and ultimately visits to Kyra’s Bake Shop in Lake Oswego. Don’t miss this great opportunity to lunch, learn, and enjoy something sweet!

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